Wednesday, March 28, 2007

Competitive Maneuvers

As I'm sure everyone else is reporting, the Xbox360 is going to get a new version, the Elite. The move firmly entrenches the 360 in the battle with the PS3. It makes you wonder if they just don't care or have no idea how to deal with the Wii. The 360 brand manager even goes so far as to say:

“We don’t feel like the Wii customer and the Xbox customer are the same thing,” he said. “We think that as soon as the Wii customer turns 14 they want something else.”

Turns 14? Is that a fact based on sales demos or wishful thinking? This is like England being attacked by France and turning around to punch Ireland. Well done.

via NYTimes

1 comment:

Andrew said...

you're just mad because he called you 13 years old. ha!